Beloved dessert maker Sara Lee has gone into voluntary administration, putting 200 Central Coast-based jobs at risk.

The brand – known best for hella fine cheesecakes, crumbles and ice cream – has appointed FTI Consulting to either sell or restructure the business.

Administrator Vaughan Strawbridge, behind the reins since October 17, said the company still employed about 200 staff at its Lisarow factory and is looking for a buyer.

“The appointment to the company is intended to seek a restructuring and sale of the Sara Lee business, while continuing operations,” Strawbridge said.

“We are working with Sara Lee’s management team and staff to continue operations while we secure the future of the business. We are immediately commencing a process to sell or restructure the business and continue its long history of manufacturing in Australia.

“We expect a lot of interest in the business and will work with those parties and stakeholders to achieve an outcome soon as possible to secure the ongoing business and provide clarity to its loyal and committed staff and customers.”

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Images: Sara Lee

By Bek Lougher